FAQ CENTRAS

Frequently Asked Questions

Clear, technical, and strategic answers regarding how we scale e-commerce operations.

What is a performance agency in Lithuania?
A performance agency in Lithuania focuses exclusively on measurable business outcomes—direct sales, net revenue, and return on ad spend (ROAS)—rather than abstract brand awareness indicators or search impressions. At D2C, every ad campaign and technical asset is geared toward systemic e-commerce growth.
What makes D2C different from legacy agencies?
Legacy agencies typically charge high monthly retainers simply to manage your budgets, offering little to no asset creation or technical integration. We operate with a full-stack, results-oriented framework: we write custom code for lightning-fast landing pages, script/film 20-50 unique UGC creatives weekly, configure SMS/Email automation funnels, and link our fees directly to your ROAS performance.
What are ROAS, CPA, CPO, and CRO?
These are the foundational metrics used by our performance agency in Lithuania to track campaign viability:
  • ROAS (Return on Ad Spend): Revenue generated divided by total ad spend.
  • CPA (Cost Per Acquisition): The total marketing cost to acquire one buying customer.
  • CPO (Creative Performance Optimization): Systematically scripting and testing UGC hooks to lower acquisition costs.
  • CRO (Conversion Rate Optimization): Improving landing page load speed and user layout to yield more sales from the same traffic.
Why does technical page speed affect conversion performance?
Modern mobile shoppers expect instant interactions. A site delay of even two seconds can double bounce rates. Since standard platforms like Shopify or WooCommerce carry heavy script bloat, we engineer custom static landing pages that load in milliseconds. This systematically increases checkout conversion rates by an average of 39%, boosting ROAS.
How does onboarding work?
We start with a quick brief assessment of your product margins and historical ad data. Next, we outline a clear international scaling strategy or landing page optimization roadmap. Once approved, we launch campaign structures and static landing page deployments within 5–7 business days.